PRoject OVerview
Whyte Mechanical is committed to providing the highest standard of work, building long-lasting relationships with clients based on trust and transparency. As a leading contractor in Metro Vancouver, Whyte Plumbing & Heating specializes in high-end residential and large commercial projects, consistently setting a new standard in quality and innovation.
Challenges
When Whyte Plumbing & Heating approached us, they had built their brand independently but recognized the need to elevate their professional appearance to match their ambitions. To compete effectively, Whyte Plumbing & Heating needed a brand that conveyed professionalism and trust while standing out in a competitive market. Their existing branding lacked the refined, timeless quality they were seeking.
Solutions
We rebuilt the brand from the ground up, focusing on what mattered most and eliminating distractions. Bold graphics and a monochromatic color palette established trust and a timeless aesthetic. The final design positioned Whyte Plumbing & Heating as a standout contractor, challenging the industry status quo.
Project Scope
No stone unturned
We partnered with Whyte Plumbing & Heating to conduct an in-depth analysis of their business model and ascertain the preferences of their target market in a Vancouver based plumbing company. This comprehensive process involved a thoughtful examination of the market and competitors in their industry.
Trust Through Transparency
In designing the new look for Whyte Plumbing & Heating, we presented the team with various options. We landed on a direction centered on building trust through transparency. This approach is minimalist, focusing on essentials while eliminating distractions. Trust is symbolized by the use of bold graphics and a monochromatic color palette. The outcome is a high-end design that distinguishes us from other local plumbing trades, reaching a new level of sophistication.
On-Site BRanding
We played a pivotal role in helping defining the core values of Whyte Plumbing & Heating. This work created a solid foundation and clear direction for building the brand.
Build Trust
Trust is the cornerstone of our business, setting us apart from competitors. Contractors and clients know we stay true to our word, deliver honest work, and create positive experiences for both our customers and employees.
Smart solutions
Whyte Plumbng & Heating, we embrace technology to deliver smart, innovative solutions. Our reputation is built on solving challenges with forward-thinking practices, introducing fresh opportunities and perspectives to the plumbing and heating industry.
Quality Workmanship
Quality workmanship is more than a standard—it’s our culture. Each team member takes pride in their trade, bringing expertise and unwavering attention to detail to every project. We deliver results that exceed expectations and stand the test of time.
On-Site BRanding
A key design aspect for Whyte Plumbing & Heating was deciding how to present their brand at job sites. We handled the design and material sourcing for their external signage and vehicle fleets design to ensure a consistent and unified appearance.
We supplied Whyte Plumbing & Heating with a set of social media templates and custom image filters, enabling them to consistently develop their social media content. This ensures that their brand maintains a distinctive presence on social platforms.
Artist Contributions
I got a full rebrand for my construction company and I couldn’t recommend Andrew enough. I knew he was good but the finished product exceeded my expectations.
